Mom Niche Playbook


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Just fill out your info to unlock instant access to Shawna’s mom niche playbook.

Just $49! Was $59

Looking for a way to consistently list in the mom niche? Wanting to build out this niche over time for more effective results? It is easy to always be chasing the next best seller and niche, but the magic happens when you build momentum and really round your shop out in a niche. The mom market is one of the most emotional and evergreen markets on Etsy — and Mother’s Day is often called the second Christmas because of how powerfully people shop for the moms in their lives. This resource will make rounding out your shop in the mom niche easy breezy for you!

What is included?:

  • Over 40 Mom Niches and When to Post Your Designs
  • Includes Profit Key so You Know Which Ones to Focus on First
  • Scaleable Phrases for Easy Designing
  • 20+ Product Ideas Tailored to the Mom Market
  • List of 30+ Types of Moms or Groups to Target
  • Relationship and Occasion Angles to Layer (First Mother’s Day, Faith-Based Mom, Bonus Mom, Mother in Law, Godmother, Grandma Niches, and more)
  • List View and Calendar View Available
  • Lots of My Personal Success Secrets and Positioning Tips Included
  • A Tucker Tip for Each Month of the Year

Please Note – There is a 20% discount for all calendar resources for Learn & Earn Community Members. We can not apply this to past purchases, but it is available on all future purchases.

Learn & Earn Academy

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This community is for POD Etsy sellers who want to start or scale their shops! You will enjoy special content & build connections with other sellers!

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General Niche Calendar & Resource

General Niche Calendar & Resource

[HIGHLY RECOMMENDED] Important: If you want to save yourself 30+ hours of research each month, we strongly encourage you to upgrade your order to include Shawna’s General Niche Calendar & Resource.

When you add this to your order, you’ll instantly have a full year of high-performing niches mapped out for you — so you always know exactly what to design and when to list it.

This is the same calendar hundreds of Etsy sellers use to stay consistent, avoid burnout, and stop wasting time wondering what to post next.

If you feel overwhelmed easily, this is a must.
If you struggle with long-term planning, this is a must.
If you simply trust Shawna when she recommends something that will help you grow your shop faster, this is a must.

Inside, you’ll get:

  • Seasonal niches 45–90 days ahead
  • Evergreen niches you can list year-round
  • Idea starters for every major month
  • Niche suggestions for slow seasons
  • Bonus long-tail keywords to kickstart your listings

You can grow your shop without this…
but it is so much easier when your entire year of niche ideas is already planned for you.

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